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Search results for "USP"

Summaries

7 Book

Ultimate Selling Power

How to Create and Enjoy a Multi-Million Dollar Sales Career
Donald Moine and Ken Lloyd
Career Press, 2002
6 Book

Smart Prospecting That Works Every Time!

Win More Clients with Fewer Cold Calls
Michael D. Krause
McGraw-Hill, 2013
8 Book

Sell Your Business for the Max!

How to Prepare, Negotiate & Profit -- in Good Times and Bad
Steve Kaplan
Workman Publishing, 2009
8 Article

Why Everything Is Sold Out

How the pandemic broke online shopping
Amanda Mull
The Atlantic, 2020
7 Book

Red-Hot Cold Call Selling

Prospecting Techniques that Really Pay Off
Paul S. Goldner
AMACOM, 2006
9 Book

Be the Elephant

Build a Bigger, Better Business
Steve Kaplan
Workman Publishing, 2007
8 Video
Katie Schoolov
CNBC, 2019
9 Book

Differentiate or Die

Survival in Our Era of Killer Competition
Jack Trout and Steve Rivkin
Wiley, 2000
7 Book

U R a Brand!

How Smart People Brand Themselves for Business Success
Catherine Kaputa
Davies-Black Publishing, 2006
8 Book

Switchers

How Smart Professionals Change Careers – and Seize Success
Dawn Graham
AMACOM, 2022
8 Book

Stickier Marketing

How to Win Customers in a Digital Age
Grant Leboff
Kogan Page, 2014
7 Book

Adaptability

The art of winning in an age of uncertainty
Max McKeown
Kogan Page, 2012